Salon and Spa Alchemy-The Ultimate Guide to Spa and Salon Ownership
Sandra Moren
{ISBN: 1401879551}
There is no more insightful, definitive source for creating a highly successful spa/salon business. Sharing with the reader the many industry and consumer trends, the author gives insight into lowering start-up costs, fine-tuning business systems, purchasing cutting edge equipment and products and attracting and keeping customers. Readers also will value guidance in educating, coaching and developing personnel who, ultimately, will assist in drawing and retaining other staff and clients. And, they will enjoy learning about ancient and innovative approaches to healing, longevity and youthfulness. A spa/salon professional, author, speaker and consultant, the author uses her many years of experience to help others develop businesses that outshine the competition.
Key Features
- Contains emerging world views, trends and changes in the industry
- Includes thorough descriptions of the fundamentals necessary to design, build and operate a profitable business
- Identifies the business systems imperative to achieve a professional, efficient and profitable business
- Details information regarding cutting-edge equipment and products
- Introduces ancient and modern approaches to healing, longevity, well-being, beauty and youthfulness
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