Salon and Spa Alchemy-The Ultimate
Guide to Spa and Salon Ownership
Sandra Alexcae Moren
There is no more insightful, definitive source for creating a highly successful
spa/salon business. Sharing with the reader the many industry and consumer trends,
the author gives insight into lowering start-up costs, fine-tuning business systems,
purchasing cutting edge equipment and products and attracting and keeping
customers. Readers also will value guidance in educating, coaching and developing
personnel who, ultimately, will assist in drawing and retaining other staff and clients.
And, they will enjoy learning about ancient and innovative approaches to healing, longevity and youthfulness. A spa/salon professional, author, speaker and consultant, the author uses her many years of experience to help others develop businesses that outshine the competition.
Contains emerging world views, trends and changes in the industry
Includes thorough descriptions of the fundamentals necessary to design, build and operate a profitable business
Identifies the business systems imperative to achieve a professional, efficient and profitable business
Details information regarding cutting-edge equipment and products
Introduces ancient and modern approaches to healing, longevity, well-being, beauty and youthfulness